Conversion Rate Calculator
Conversion rate on its own is a vanity metric. What matters is revenue per visitor, and what a single percentage point would be worth to your business. This shows both.
Estimates only — edit any field to match your real numbers.
Want real results instead of estimates? Let us run your Conversion Rate Optimization.
Get a proposalFrequently asked questions
What's a good ecommerce conversion rate?+
Between 1% and 3% is the usual band for stores driving cold paid traffic. Judge it against your own trend first — a rate that's climbing at 1.4% is a better business than one that's falling at 2.8%.
Is this tool really free? Do I need an account?+
Free, and no account. Everything runs in your browser — we never see your numbers unless you press save to create a shareable link.
Next, work out
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