Who actually owns those results
Search "best dentist in Kuwait" and look at what ranks: directories, aggregator listicles, sometimes a news-style roundup. A single clinic page rarely wins there, because search engines treat superlatives as a request for a list, not for one provider.
Even when a clinic does rank, the traffic is the least decided traffic there is. Someone typing "best" is at the start of a comparison; someone typing the procedure and the area is at the end of one.
Selling products or courses alongside the clinic?
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Build the winnable list instead
Take your three highest-value procedures and cross them with the areas you genuinely serve and both languages. That gives you a list of very specific phrases — the procedure, the area, sometimes the price question or the "near me" variant — and each of them can carry its own page.
These pages are not thin duplicates. Each answers what the procedure involves there, what it costs, who it suits, how long it takes and how to book. Ten of those beat one page fighting a superlative, and they keep working after you stop paying for ads.
Where the map fits
For "near me" and area searches, the map pack sits above the normal results and takes most of the clicks. That is decided by your Google Business Profile — categories, service list, photos, hours, and a steady flow of recent reviews — not by your website.
So run the two together: the profile wins the map, the pages win the specific procedure searches, and your name search sits underneath both. Chasing a superlative while your Google profile is half-filled is the most common way clinics waste a year of SEO.