Sell the Eid box in Ramadan, not in Eid week
Open pre-orders in the middle of Ramadan and close them three days before Eid. That is the whole campaign. A coffee shop that waits until Eid week to announce a gift box has already lost the order to the roaster who announced it on day 15. Build two SKUs, not eight: a small gift box around 8–14 KD and a bean hamper with a brewer or two 250g bags around 18–35 KD. Take the money up front by KNET so you know exactly how many to pack, and give a fixed pickup window on the last two days of Ramadan.
Take those pre-orders somewhere you control. Instagram DMs collapse the moment you cross fifty orders — you lose track of who paid, who chose which box, and who is collecting when. A simple Shopify store with KNET checkout holds the deposit, the variant, and the pickup date on one screen, and it costs less than the staff hours you burn reconciling messages. Expect 60 to 80 percent of pre-orders to come from people who already follow you. Paid ads mostly earn their keep in the final five days, when the late buyers wake up.
Ready to start your Shopify store?
Start a free trial and try the platform for yourself.
The first three days are a rush, then the street goes quiet
Eid traffic is not spread across the week. Days one to three are family visits — people come after the Eid prayer, after lunch, after the evening rounds — and most coffee shops do two to three times a normal Friday. Then days four to ten fall off a cliff, because half of Kuwait leaves the country. Roster for the surge and cut for the lull. If you keep the same team all week you are paying for empty chairs, and if you roster a normal shift on day one you will have a queue outside the door in Salmiya by 10am.
Publish your Eid hours everywhere before the moon is announced, with both scenarios written out. Day one starts late — open at 9 or 10am, not 6am, because nobody is coming for a pre-work flat white. Make it back at the other end: closing at 1am on the first two nights is normal in Kuwait City and around the Avenues. Update special hours on your Google Business Profile, pin the hours to an Instagram story highlight, and stick them on the door. The most common complaint after every Eid is from a customer who drove over and found you shut.
Keep the Eid offer stupidly simple. One seasonal drink, one dessert, one photo. A family combo of four drinks at 6–9 KD works far better than a percentage discount, because the group walking in is already four to six people. Do not discount at all in the first three days — you are selling out anyway. Save the offer for days five to ten when the lull lands: 15–20 percent in the afternoon, or a free second brew, pulls in the people who stayed in Kuwait and costs you nothing you were going to earn.
Corporate gifting is booked in Ramadan, not Eid week
Corporate orders are decided in the first half of Ramadan. Diwaniyas, banks, clinics, and family offices in Kuwait order 50 to 300 boxes, and they want a quote, a sample, and a delivery date before anyone signs off. If your first outreach is a WhatsApp broadcast on the 25th of Ramadan, you missed it. Build a one-page quote with three tiers, the per-unit price, the minimum order, and the lead time, then send it to every company that has ever taken a catering tray from you. That list is worth more than any ad you will run this month.
Price corporate work honestly. Most Kuwait coffee shops land between 6 and 18 KD per box depending on whether beans are inside, and a 50-box order at 12 KD is 600 KD you were never going to get from walk-ins that week. Charge for the branded sleeve as an add-on at 0.5–1 KD per unit, and take a 50 percent deposit before you order packaging. Set a hard cut-off — no new corporate orders after the 20th of Ramadan — because a rushed 200-box job in the last week will wreck your service on the busiest days of your year.