Aahfil.

branding, made in Kuwait

Branding for Kuwait businesses. Done in 2–3 weeks.

We design brand identities for Kuwait businesses in Arabic and English and deliver them in 2–3 weeks: the logo system, colours, type, patterns, the applications you need on day one, and guidelines anyone can follow. The same team can then run your marketing on it.

Delivery
2–3 weeks, brief to final files
Languages
Arabic and English, designed together
Price
Quoted per scope, fixed before we start
Team
Kuwait City

real work, real clients

13 brands we designed

Âme serif logo on mustard and forest green
Green Âme chocolate boxes illustrated with cacao pods
Âme shopping bag beside an open chocolate box

Âme

Identity + illustration

Chocolate and confectionery

A serif wordmark kept deliberately simple so the hand-drawn illustrations of cacao and Middle Eastern kitchens can carry the boxes, bags and wax paper.

  • Logo
  • Custom illustrations
  • Colour palette
  • Arabic + English type
  • Pattern
  • Chocolate boxes
  • Shopping bag
Q8 Fresh cream logo on deep blue
Q8 Fresh fish labels and a grocery paper bag
Q8 Fresh social posts for steak, seabream, prawns and onions

Q8 Fresh

Full identity

Fresh fish, meat and produce

A friendly serif logo with fish, leaf and meat variants, so one grocery brand can label three very different counters, bags, trays and a catalogue.

  • Primary + alternative logos
  • Category patterns
  • Arabic + English type
  • Stationery
  • Bags, labels, trays
  • Product catalogue
  • Social posts
Kuwait Bookstore brand book cover with the serif wordmark
Illustrated Kuwait Bookstore bookmarks
Kraft bags with the Kuwait Bookstore wordmark and KB stamp

Kuwait Bookstore

Full identity

Bookstore

A custom serif wordmark and a KB ink-stamp mark with a quiet, literary palette, carried through bookmarks, envelopes, bags and a full brand book.

  • Wordmark
  • KB stamp logomark
  • Pattern
  • Tone of voice
  • Arabic + English type
  • Bookmarks, bags, envelopes
  • Brand book
Nawat bilingual bubble wordmark on the brand book cover
Nawat overnight-oats cups and snack pouches
Three Nawat social post layouts

Nawat

Full identity

Healthy grab-and-go food

Bubble lettering drawn in Arabic and English together, a custom display font, watercolour ingredients and packaging for cups and pouches.

  • Bilingual wordmark
  • Custom display font
  • Watercolour illustrations
  • Flavour colours
  • Cups + pouches
  • Social templates
  • Brand book
AJWAD wordmark with the tagline Rooted in Heritage
AJWAD boxes printed with dunes, palms and horses
AJWAD Sadu pattern beside the horse icon

AJWAD

Full identity

Heritage gift brand

A serif wordmark, an Arabian-horse icon and two patterns drawn from Sadu weaving and the desert, built for gift boxes.

  • Wordmark + tagline
  • Horse icon
  • Sadu pattern
  • Desert pattern
  • 7-colour palette
  • Gift boxes
Common Eatery wavy pattern with the Juicery Eatery seal
Common Eatery branded coffee and drink cups
Common Eatery staff uniform: tees, apron, bucket hat

Common Eatery

Campaign + illustration

Juicery and eatery

A playful campaign look: hand-drawn fruit, wavy lettering and a Juicery · Eatery seal across cups, bowls, staff uniform and merch.

  • Illustrations
  • Pattern
  • Slogan lettering
  • Cups, bowls, bags
  • Staff uniform
  • Merch
Dr. Essa AlQattan green logomark and wordmark
Two Instagram reel covers for Dr. Essa AlQattan
Dr. Essa AlQattan business card, front and back

Dr. Essa AlQattan

Starter identity

Gastroenterology specialist

A calm green identity for a specialist's personal brand, with Instagram reel covers and highlight icons he can keep using every week.

  • Logo
  • Colour palette
  • Arabic + English type
  • Reel covers
  • Highlight icons
  • Business card
Ordenaire white wordmark on black
Ordenaire card system in black and lime
Ordenaire card rules on ordering and payment photos

Ordenaire

Identity + design system

Restaurant ordering software

A heavy wordmark with a knife motif and the Ordemark design system: colours, type, cards, spacing and icons a product team can build on.

  • Wordmark + favicon
  • Colour system
  • Type stack
  • Voice and tone
  • Card system
  • Icon set
Ummi & Me stacked logo with a pink ampersand
Ummi & Me breast pump retail box
Ummi & Me insert card beside an open shipping box

Ummi & Me

Starter identity

Mother and baby products

Soft pastels and an ampersand drawn as a mother holding her baby, carried onto the product box, the shipping box and the insert card.

  • 3 logo versions
  • Ampersand icon
  • Pastel palette
  • Type
  • Product + shipping box
  • Insert card
Salem the Spanner, the Weseelik mascot, with the logo
Weseelik spanner app icon and letterheads
Weseelik mascot with an app chat screen and signage

Weseelik

Starter identity

Car-care app

A bilingual logo with a spanner letterform, an app icon and Salem the Spanner, a mascot who explains the service in the app and on signage.

  • Arabic + English logo
  • App icon
  • Mascot
  • Gradient palette
  • Type
  • Signage
Rubiks wordmark and block R logo on black
Rubiks letterhead and business card
Rubiks logo as office wall signage

Rubiks

Full identity

Marketing agency

Two interchangeable marks, a block R built on a grid and a wordmark, run across stationery, crew vests, ID cards, posters and the office wall.

  • Two logos
  • Arabic + English type
  • Pattern
  • Stationery
  • Shoot vest + ID
  • Office signage
Chaching Bundles green C logo on dark
Chaching Bundles app icon and app-store listing
Chaching Bundles feature overview cards

Chaching Bundles

App launch visuals

Shopify app

Launch visuals for our own Shopify app: the icon lockup, the app-store listing and feature graphics with the product UI.

  • App icon lockup
  • App-store listing
  • Feature graphics
  • UI mockups
Hybrid Delivery H-smile logos and wordmarks
Hybrid Delivery billboard mockups
Hybrid Delivery vans in green and white livery

Hybrid Delivery

Full identity

Delivery app

A smiling H mark in green and blue, with an Arabic logo, uniforms, van livery, billboards and the app's splash and UI.

  • Logos incl. Arabic
  • Palette + type
  • Uniform
  • Van livery
  • Billboards
  • App UI

Every kind of branding

  • Full brand identity

    Strategy, logo system, colour, type, pattern, imagery direction, applications and guidelines.

  • Logo design

    Primary logo, secondary marks and icon, in Arabic and English lockups, with every file format.

  • Arabic and bilingual logos

    Custom Arabic lettering and calligraphic marks drawn to sit with an English wordmark, not a font pairing.

  • Rebranding

    Refresh or full rebrand of an existing business, keeping the recognition you have already paid for.

  • Packaging design

    Boxes, bags, labels, cups and sleeves, with print-ready dielines and bilingual labelling.

  • Restaurant and café branding

    Identity, menu, packaging, uniform, signage and delivery-app assets for a food concept.

  • Brand guidelines

    A guidelines document that a freelancer, printer or new hire can follow without calling you.

  • Social media branding

    Post, story and highlight templates, grid system and content look, built from the identity.

  • Campaign branding

    A campaign look and key visuals for a launch, a season or Ramadan, inside the brand.

  • Illustration and brand characters

    Illustration systems and characters that make a brand recognisable without its logo.

  • Stationery, print and signage

    Business cards, letterheads, uniforms, vehicle and storefront artwork, sized for Kuwait printers.

  • Personal branding

    A founder's or professional's identity and content look. Doctors have their own programme.

  • App branding

    App name lockup, icon, splash screen, store listing visuals and the in-app look, built from the brand.

  • UI/UX design

    User interface and experience design for apps, web apps and websites: flows, wireframes, screens and a component library your developers can build from.

A doctor? There's a programme built for your personal brand. Personal branding for doctors

the schedule, published

Brief to final files in 2–3 weeks

  1. Week 1

    Brief and direction

    A brief call, a look at your competitors in Kuwait, and creative directions to react to. You pick one direction by the end of the week.

  2. Week 2

    The identity

    The logo system in Arabic and English, colour, type and pattern, tested at app-icon, storefront and Instagram sizes, then refined with your feedback.

  3. Week 3

    Applications and handover

    Social templates, packaging, menu, stationery or signage, depending on scope. Then the guidelines and every final file, for print and for screen.

The schedule holds when there is one decision maker and feedback comes back within two working days. Waiting on approvals is what stretches a branding project.

What you get

  • Logo system: primary, secondary and icon, in Arabic and English
  • Colour palette with print and screen values
  • Arabic and English typefaces, paired and tested
  • Brand pattern, imagery direction and illustration style where the brand needs one
  • Applications for your business: social templates, packaging, menu, stationery or signage
  • Brand guidelines a freelancer, printer or new hire can follow
  • Final files for print and for screen

Why us

  • Arabic and English from the first sketch
  • 2–3 weeks, schedule published
  • Built to be used, not admired

When you don't need us

If you are testing an idea, a clean wordmark in one good typeface, two colours and a consistent Instagram grid will carry you for months. Make it yourself and spend the money on stock.

That stops working the day you need packaging, a storefront, a menu or ads at scale: the wordmark has no Arabic version, no icon and no rules, and every designer you hire reinvents it.

Branding guides for Kuwait

Frequently asked questions

How long does branding take in Kuwait?
Our branding projects take 2–3 weeks from the signed brief to the final files: direction in week 1, the identity in week 2, applications and handover in week 3. It holds when one person makes the decisions and feedback comes back quickly.
How much does branding cost in Kuwait?
It depends on scope: a starter identity (logo, colours, type and social templates) costs less than a full identity with packaging, a menu and signage. We quote per scope and fix the price before work starts. Send the brief on WhatsApp and you get a number, not a range.
What is included in a brand identity?
A logo system in Arabic and English, colours, typefaces, a pattern or imagery direction, the applications your business needs (social, packaging, menu, stationery or signage), brand guidelines and final files for print and screen.
Do you design the Arabic logo as well?
Yes, and at the same time as the English one. Typing the name in a matching Arabic font afterwards is where most bilingual brands break, so both lockups are drawn and tested together.
Can you rebrand an existing business?
Yes. We first decide what to keep (the recognition you already paid for), then plan the switchover across signage, packaging, social accounts and ads so you never run two brands at once.
Do you design packaging, menus and signage?
Yes. We design them as part of the identity and prepare print-ready files to your printer's specifications. Mandatory label text comes from you and the relevant authority; we design to it.
Can you register my brand as a trademark?
No. Trademark registration is a Ministry of Commerce and Industry process, and our guide explains the steps. Do a quick search before the brief so the name you brand is one you can register. Trademark registration guide
Do you only do branding?
No. Aahfil is a marketing agency, so the same team can run your social media, ads and website on the new identity, which is why we design it to be used, not admired.

Tell us about your brand

The business name, what you sell, and where the brand has to appear this year. We reply with the scope, the price and the schedule.

Prefer to talk now?

Based in Kuwait. Working across the GCC.